Thursday 15 January 2015

Half Your Plate Launch





Today, The Canadian Produce Marketing Association and its partners announced and also celebrated the Quebec launch of Half Your Plate program for consumers.



Rather than to have people to count servings, this program simply states that in order to be healthy and maintain vigour and well-being, half of a plate should be filled with the fruits and vegetables. This makes it very simple for people to remember what proportions of fresh produces should be included with every meal.


Although Canadians are becoming more conscious of what they eat, the study shows that they only consume 3.5 - 4.5 servings of fruit and vegetables every day instead of 7 - 10 servings recommended by Canada's Food Guide. The Half Your Plate program offers a visual alternative to Canadians instead of counting the servings. This facilitates the planning of the meals and and the serving of the healthy food,


The event took place at a Montreal's Metro Plus store on Notre-Dame street.



To better acquaint yourself with the Half Your Plate program and to learn new health recipes, visit the program's website.

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